The handbook provides a useful reference for those who want to know East Asian entrepreneurship. It also provides many excellent cases and illustrations on the growth of entrepreneurial firms and the rise of branded products in East Asia.

Fu-Lai Tony Yu obtained his PhD from the University of New South Wales (ADFA). He has taught at Hong Kong Baptist University, Hong Kong Polytechnic University, Monash University (Australia) and Feng Chia University (Taiwan). He is currently Professor of Economics at Hong Kong Shue Yan University. His research interests include entrepreneurship, small and medium-sized enterprises, Austrian economics, governmental economics and Asian business systems.

Part 1 1. The "Flying-Geese" Theory of Catch-up Growth and International Business, Terutomo Ozawa 2. Entrepreneurial Strategies in Asian Latecomer firms: Linkage, leverage and learning, John A. Mathews and Hao Tan 3. Catch-down Innovation, Imitative Entrepreneurship and 'Shanzhai' Production in China, Ming Dong 4. Entrepreneurship and Asian Business Systems, Solee I. Shin 5. Growth Strategies in Early-stage Technology-intensive Firms, Matti Muhos, Tzong-Ru Lee, Shu-Ting Chang and Pekka Kess 6. A Theory of the Ethnically Homogeneous Middleman Group: An institutional alternative to contract law (with Afterword), Janet Tai Landa 7. The Chinese Market Economy and its Effect on Guanxi in the 21st Century, Stephen Grainger 8. Bamboo Network in China: An emerging phenomenon unlike the overseas Chinese, Bing Ren, Kevin Au and Na Shen 9. Paternalism in Chinese Business Systems, Antony Drew, Anton Kriz and Gordon Redding 10. The Internationalization of Ethnic Chinese Family Firms, Michael Carney, Ramzi Fathallah, Eric R. Gedajlovic and Daniel Shapiro 11. Japan's New Business Incubation Revolution, Kathryn Ibata-Arens 12. Chaebols as South Korean Entrepreneurship, Sung Wook Joh 13. Entrepreneurship of SMEs in South Korea, Hun Joo Park 14. Technology Entrepreneurship in China, Charles E. Eesley and Jian Bai 'Jamber' Li 15. Female Entrepreneurship in East Asia, Nerys Fuller-Love Part 2 16. Toyota and Kiichiro Toyoda: Building a company and a production system based on values, Jeffrey K. Liker 17. Leadership Transition During Intense Industry Change: Japan's Takara toys, Peter St. Onge 18. The Sony Corporation: Market leadership, innovation failure and the challenges of business reinvention, Richard A. Gershon 19. UNIQLO and Tadashi Yanai, Eugene K. Choi 20. The Seven & i Group, Nobuo Kawabe 21. Absorptive Capacity and the Growth of an Electronic Firm: the case of ASUSTek Computer Inc., Chyong Ling Judy Chen 22. The Development of Taiwan's Machine Tool Cluster and Key Entrepreneurs, Liang-Chih Chen 23. Giant Bicycle and King Liu, Mei-Chih Hu and Ching-Yan Wu 24. Terry Gou and Foxconn, Charlie Chiang and Ho-don Yan 25. Chung Ju Young & Hyundai, Myeong-Kee Chung 26. Innovation of the Four Dragons in the Korean Online Game Industry, Jong H. Wi 27. Samsung Electronics and its Growth Strategy, Seung-Joo Lee 28. SM Entertainment and Soo Man Lee, John Lie and Ingyu Oh 29. Capability Accumulation and the Growth Path of Lenovo, Zhongjuan Sun, Wei Xie, Kuanrong Tian, and Yanyu Wang 30. Zong Qinghou and the Wahaha Group, Fangqi Xu and William R. Nash 31. Alibaba Group and Jack Ma, Mark J. Greeven 32. Entrepreneurial Learning and Capabilities Development of a Manufacturing Firm in China: The Case of Haier Group, Diana S. Kwan and Fu Lai Tony Yu 33. The Strategies of Real Estate Companies in Hong Kong: The case of Hongkong Land Holdings Ltd., Jianfu Shen, Adrienne La Grange and Frederik Pretorius 34. Entrepreneurship in Food and Catering Industry: A case study of Maxim's group, David F.K. Ip and Richard Cheung Lam 35. Entrepreneurship as a Global Coordinator: The Li and Fung Group, Fu Lai Tony Yu and Diana S. Kwan